You company's paying more and more for I.T. and advertising but seeing no gains. Your providers and hires say it's market forces, you suspect skill-level issues.
We'll get you the answers you need to run your business smoothly.
C.t.o. A chief technology (or technical) officer, a senior executive with responsibility for managing the technological requirements of a company or other institution.
C.M.O. A chief marketing officer is a senior executive with responsibility for managing the marketing and branding strategies, teams, and initiatives of a company or other institution.
We are an independent, impartial auditor & consultant with over 20 years of professional experience in the marketing and I.T. industries.
Think of us as a temporary C.M.O or C.T.O that you hire on a per-job or contract basis when you’re unsure how to proceed with large I.T. infrastructure or marketing and advertising spends or hires.
Just like you’d hire a lawyer or accountant for complex legal and tax related issues, hiring a professional to evaluate and audit the very intricate landscape of digital business development and I.T. and can save you from great risk.
Why do it alone when you don’t have to?
Contact us today to hire the optimal support team to help you audit your business partnerships if you’re concerned that you’re being
overcharged, mismanaged, or misled by your marketing and I.T. providers, subcontractors, hires, or teams.
We have evaluated thousands of hires, teams, solution providers, and agencies, and can help you select the most effective partners and staff for your business, and turn away the wrong ones.
We won’t sell you development services directly or make a commission off introducing you to service providers so we are able provide you with unbiased guidance with no other interests than honestly telling you if you’re choosing the right partnership or not to grow your business.
We will explain why a hire, team, or bid is good, fair, or out of the question, based on industry metrics, skill, cost, your REAL needs (not their sales goals) and their ACTUAL qualifications, not the slick presentations or jargon they use to pressure you into signing a contract.
Inaba USA: Sometimes You Can Do Everything Wrong (Digitally) and Still Get Business Right
Scene: A client—or potential client—shows me an image, video, graphic, tagline, or bit of copy or potential hire’s portfolio and asks, without giving context, “Is this good?”
Fujiyama, Geisha, Anime, & “Cool” Japan: How Japanese Businesses’ Reliance on Cultural Stereotypes Weakens Their Brands
Part 3 of “the Wrong Questions Japanese Businesses Ask”
The answer is always yes. But also always no.
Why new businesses REALLY fail: hint - it's all about the hats you wear.
A CEO is Like a Goldfish Bowl: Why Business Growth (or Stagnation) Starts and Ends with Leadership
All of our relationships start with a complaint:
Client I.T. infrastructure woes #5
Client of Shady SEO Company
Client of Outsourced SEO Company
Client of National Brand SEO Agency
Client of Overseas Agency used for American Market
Client using American Advertising Company for International Campaign
Client who used a Japanese Agency for an American campaign
Client who chose the wrong Photographer
Client who used an expensive agency but had a failed campaign
Client who went with a "cool" agency but lost out
Client who chose their content creator because she could speak English
Client who went with a big agency who didn't understand the brand
Client with a huge SEM Failure #1
Client with failed PPC campaign management #2
Client with horrible Social media management #1
Client with ROI problems, #2
More Social Media Management Issues, part #3
Client with I.T. woes part #1
Client with I.T. woes part #2
Client with I.T. woes part #3
Client I.T. woes #4
Client I.T. infrastructure woes #5
Client of Shady SEO Company
Contact us today to hire the optimal support team to help you audit your business partnerships if you’re concerned that you’re being
overcharged, mismanaged, or misled by your marketing and I.T. providers, subcontractors, hires, or teams.
DISCLAIMER: This site was thrown together in just 2 days (14 hours) as a temporary fix. It hasn’t been proofread, edited, bug-checked, optimized, localized, harmonized, or flame-tested. It’s also running on a new platform I’m trialing for a client. So, if you’re planning to use any flaws or errors here as some big "Aha!" moment to question my technical skills or abilities—do yourself a favor: rethink that stance and pump those brakes my fren. Thanks!
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